The report, entitled ‘Nano-Enabled Packaging Market Share, Size, Trends, & Industry Analysis Report, By Type (Active, Intelligent, Others); By End-User (Food and Beverages, Pharmaceutical, Personal Care, Others); By Regions: Segment Forecast, 2018 – 2026’ provides an analysis of present market dynamics and predicted future trends. In 2017, the food and beverage segment accounted for the highest market share. Asia-Pacific is expected to be the leading contributor to the global market revenue in 2017.
The increasing demand for packaged food products, growth in e-commerce, and an increasing proportion of technologically inclined consumers support the market growth. Increasing demand for fresh fruit and vegetables and stringent government regulation to promote the use of nano-enabled packaging for improved food safety boosts the market growth.
The growing use in the pharmaceutical industry, development of intelligent packaging, and rise in food-led export activities would accelerate the adoption of nano-enabled packaging solutions during the forecast period. Various brands operating in the packaging market are adopting nano-enabled and smart packaging to enhance shelf appeal and brand exposure. New marketing techniques incorporating smartphone apps and codes are being used to attract consumers, thereby increasing the industry size.
Use of nano-enabled packaging is expected to increase significantly during the forecast period. Use of nanotechnology in food packaging increases the shelf life of food products, minimizes the spoilage, ensures food safety, and repairs the tears in packaging. Nano-enabled packaging solutions are also capable of alerting consumers about the safety of product, and sometimes release preservatives to extend shelf life of food in package.