ADVERTISING MESSAGES

ADVERTISING MESSAGES on Solvoprint easy dot 100 PE from Neschen can be applied by non-experts, the company claims. That’s precisely why event organisers are said to ‘rate this film with its adhesive reverse so highly’. The inexpensive digitally printable medium can be applied quickly and easily even by inexpert hands. Once the event is over, it can be removed residue-free from almost any substrate. This is what makes it useful for short-term applications such as at marketing events and on trade fair stands.

A dot-type adhesive coating ensures that the film can easily be applied even manually without bubbles or creases. The dots result in air channels, allowing the adhesive process to be corrected on almost all surfaces. The new Neschen self-adhesive film means that less skilled staff can also easily apply even large advertising messages and enables the flexible design of trade fair stand walls including logos.

The film can be printed with solvent-based, eco-solvent-based and UV-curing inks. The PE backing paper ensures that the film lies flat in the printer. As you would expect from Neschen, both the glossy and the matt films offer outstanding print quality with bold colours. For indoor use there is no need for an additional protective film.

“The Solvoprint easy dot 100 media are ideal for short- to medium-term indoor use, particularly when display material is required at short notice for a new campaign,” explains Friedrich Drinkuth, senior product manager at Neschen in Bückeburg. “Businesses are therefore also able to respond flexibly and without the need for major input to designs which are changed at short notice. This high-performance film is proving increasingly popular especially in stores and shops with constantly changing advertising” The new Neschen self-adhesive film ideally rounds off the existing Solvoprint product range. The dot-type adhesive coating of solvoprint easy dot 100 comes from the R&D Department of the Neschen Technical Coatings division.

Neschen exhibited at Fespa 2010 last month. The Bückeburg-based coating specialist showed its wide range of products. The portfolio extends from finishing, protective and mounting films to printable media that can be used in conjunction with the latest digital printing techniques for avant-garde architecture, décor and advertising. The coating specialist is particularly renowned for its inkjet media for large-format printing.

NESCHEN:

T: +49 5722 207-253
E: Seemann@neschen.de